Walmart Account Manager
As an Walmart Account Manager, you will be responsible for leading the marketplace strategy to exceed annual sales targets and increase conversion and repeat visits. You thrive in building growth, innovation, client success, and constantly staying ahead of the marketing curve! Our Account Managers have the opportunity to earn monthly bonuses based on client results and receive performance-based incentives! Depending on your level of expertise, we have a full training course dedicated toward Walmart Account Management. If you have a track record of exceeding goals regarding paid advertising (such as Facebook Ads) and have a highly proactive attitude, we want to talk to you!
Walmart Account Manager Responsibilities:
- Drive short and long term Walmart and e-commerce strategy to meet and exceed company’s growth goalsÂ
- Own and manage Walmart Search PPC initiatives & metricsÂ
- Manage sales forecasts by providing weekly/monthly/quarterly estimates on sales projections and plansÂ
- Own the Walmart & E-tailer; media budget, sampling, promotions and holidayÂ
- Drive customer acquisition, retention and growth through Walmart digital marketing
- Manage day-to-day Seller Central operations, such as inventory management, order tracking and forecasting
- Partner closely with external agencies, e-tailers and internal marketing teams to develop strategies to maximize ROAS
- Help support planning and execution of Walmart ad spend with media agencies that support the brand’s sales goal and marketing focuses
- Partner with marketing teams to create content including product page, brand store, assets, videos, reviews and refreshes for Walmart and E-tail partnersÂ
- Liaising with Supply Chain and Demand Planning to secure forecasts in line with channel plans and financial forecasts
- Activate the right growth levers by tracking, analyzing and drawing conclusions from specific KPIs (new to brand, top of funnel, unique visitors, conversion rate, profit optimization, coca.)Â
- Rich Media, upload images, A+ content and set up promotions
- Create and maintain sales and marketing grid: promotional calendar, product exclusivity guide, cross selling mechanisms, product launches and marketing activations
- Own the catalog maintenance on Walmart
- Identify and lead new test ideas to additional revenue
- Track category trends to implement growth strategies
Preferred Qualifications
- Bachelor's Degree
- 3-5+ years Walmart, ecommerce or agency experience within Retail, CPG or DTC
- Previous Walmart experience strongly preferredÂ
- Communicates clearly and succinctly in both oral and written formsÂ
- Interest and enthusiasm for the e-commerce industry
Walmart Account Manager Qualifications:
4 years' experience with Walmart Marketplace marketing
Experience driving Walmart sales through paid search and display
Strong understanding of Walmart Marketing strategy
You'll be a great fit with AO2 if you are:
- Highly analytical; comfortable with data and numbers.
- Excellent organizational and project management skills.
- Always paying attention to details, small things don’t slip by.
- Excellent written and verbal communication skills are a must.
- Always willing to advocate for your ideas.
- Self-driven to succeed and comfortable executing at a high level while working in an entirely remote team setting.
- Driven to spearhead projects and initiatives that may not yet exist.
- You only want to work in a 100% remote role.
- You’re a pro at communicating and collaboration.
- Highly value working with people you like and respect.
- Confident in your skills and a solid team player (We’re peers here, no egos please) but also comfortable working asynchronously.
- Hungry to play an impactful role and not afraid to fail!
We’ve created a space where high-achievers can succeed, but are also safe to fail. We’re always learning how to make AO2 the best place to work for all of us, and not just another agency. We seek amazing people that offer different perspectives and bring additional skills to our team. If you’re looking to contribute in a big way toward building the best agency on the planet, we’d love to hear from you!
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